Employee and Workplace Communications -

Producing HR communications videos to communicate with employees is one of the most effective ways of disseminating information and of making it easy to access. Research has proved time and again that people retain what they see on video more than what they read.

Editor’s note: We’re doing a short, two-part series on the battle between Facebook’s Workplace and Slack in the internal communications tools realm. Read part one (written by yours truly, the editor) here. Jeff Myhre, an expert in entrepreneurship, Human Resources, and more, gives his take on the Workplace/Slack War based on his experience below:

The technological revolution in communications over the last couple of decades has created a myriad of ways for companies to communicate with their employees, including most recently with video email communications, but which of these are truly effective? A recent study from FLIMP Communications illustrates with solid quantitative data the high degree of effectiveness there is with digital video postcards.

Running a corporation has, since the days of the East India Trading Company, been a top-down exercise. Management gave orders, and everyone followed them. Whatever employee engagement surveys and corporate communications tools there might have been were largely seen as human resources activities designed to let employees vent, sort of a suggestion/complaint box on a grander scale. As a result, huge opportunities from a business improvement standpoint went sailing by.