Branding & Content Articles
HR branding helps you find and keep the best employees, while fostering a culture of excellence. Great branding efforts need great internal content employees can respond to.
Three Keys to Building Your Internal Brand
In a world where over half of consumers don’t trust paid advertising and an overwhelming majority trusts earned promotions, branding is everything. A good brand is one that stays positive in a customer’s mind. In order to avoid souring the brand and losing a chunk of your customer base, your company has to be fully aligned with the brand story and identity top to bottom.