Employee communications

Employee communications is becoming more common in HR departments across all industries. As the workforce and the nature of work itself are shifting, technology needs to shift with it. See what video communication technology can do for you.


Recruitment and retention is all about keeping the life blood of your company healthy. Negative candidate experience can undermine your recruitment efforts before you can even focus on retention.

I spent a substantial portion of my career in launching new products, services and businesses. Branding and content was always at the core of these projects – down to the part where the decision on the shape of a logo involved three meetings and two trans-Atlantic conference calls. Face it, the brand is the whole shebang most of the time: Apple, Google, Coca-Cola.

Simply having a health insurance plan available to your employees is no longer enough to ensure that they actually enroll. This can be incredibly frustrating for any business, as healthcare is part of any reputable company’s employee benefits package.

Employee communication is all about getting the same messages out to the people who need information. It’s also about personalizing communications so that each employee gets the information they need to do their jobs well and make good decisions. Video communications is great, but what features separate some communications platforms from others?

Information is key to the success of your business. It keeps your customers, partnerships, vendors, employees, and everyone else involved in your bottom line informed of events and happening within your company. The way you deliver your information will determine how it is perceived and received. Your company thrives on delivering information, and you want to ensure it is distributed in an effective manner that garners results. That’s where video communication comes in.

Employee Communications and video communications are becoming more intertwined every day in the Human Resources world. Even with technology changing employee engagement, the name of the game is still communication. That’s why I had used that word twice in my title.

Fighting disengagement is an uphill battle for any manager in any professional setting. Fortunately, there are tools out there to help you in the fight for employee engagement, such as video communication and good ol’ simplicity.

Video communication is paramount to any kind of millennial engagement effort your company can perform. The written word is not dead, but video should enhance and supplement your written internal communications.

Every HR professional understands that employee benefits are one of the biggest reasons employees choose one job over another, and your company provides great benefits—a quality health insurance plan, for example. In fact, Open Enrollment is coming up, so naturally your employees should all be lining up to take part in your health insurance plan.

Open enrollment and choosing the right health insurance options can be one of the most stressful and daunting tasks for many employees. Open enrollment happens every year, and some employees still do not understand the process and experience lots of confusion during the process.

Decision Support Tools (DSTs) have become in vogue over the years because they break down a process that always causes stress and confusion for workers into a few short, easy questions and options. Many large and mid-size organizations are turning to DSTs to help their employees sign up for health insurance. When it’s time to help your employees make that decision, how do you know which DST to invest in?

You know what words very rarely come to mind when I think of a company’s video library?

Current. Fresh. Exciting. Modern.

For some high school and college students, summer is the time to get away from the regimens of classes, lectures and “school” life. For others, the 8-12 week period is the doorway to firsthand experiences of employee communication in real-world employment. Although some organizations offer internship programs year-round, summer is the peak season for intern endeavors.

Progressive and forward-thinking companies are embracing diversity and inclusion as a viable way to stay relevant and maintain a stable and prosperous business. A diverse team will help you better understand different cultures and languages, which can strengthen your services and brand.

One by-product of workplaces spreading beyond office walls and to the coordination of many workers around the globe all at once is increasing diversity in workforces. Now, workplace diversity is a necessity for many companies. How can the Human Resources department help support everyone spread all over the globe be more productive and understood?

The term “office environment” can often be an alternative way of saying frustration and angst, and that is exactly what you don't want it to be. In fact, there is probably a mathematical formula somewhere that shows success going down as these go up. And vice versa.

If someone tells you that employee benefits communication doesn’t matter when hiring and retaining skilled employees, they’re lying.

Shifts in the basic understanding of how we work is changing all parts of Human Resources, including what it means to be engaged, and even what it means to be a ‘typical’ worker. Employee onboarding is changing rapidly because the ‘typical’ employee is changing. Technology, like video communications systems, is both fueling the change and helping managers adapt. How can the shift to video help you?

To talk about how hyper-personalization of technology and management can help your company’s employee engagement, I think it’s important to define employee engagement.

Normally, branding and content refers to the marketing initiatives your company is pushing out to your target customers or target audience. But selling your brand to your own employees is as important for the long-term success of any company.

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